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Top 10 Food Packaging Articles of 2016

By Jenn David Connolly

As this year comes to a close, I thought I’d take a look back at which articles I’ve written in the past few years were the most read in 2016.

Top 10 Food

It’s fascinating to me that in food packaging design, the mix of creative skill and technical knowledge is of equal importance. One or the other alone can’t make a successful package.

I strive to cover every aspect of food packaging design in my articles, and I’m always on the lookout for new topics. Often my ideas stem from everyday conversations, so if you have any questions or things you’d like to hear more about, leave them in the comments!

And the Top 10 are:

  1. Colors that Influence Food Sales
  2. FDA Food Labeling Guide Made Easy
  3. UPC 101: How UPCs Work and How to Get a Barcode
  4. Keys to Effective Packaging Design: The Whole Package
  5. Keys to Effective Packaging Design: Maximizing the Sale
  6. Keys to Effective Packaging Design: Converting Browsing to Buying
  7. Nutrition Facts Format is Changing
  8. Country of Origin Food Labeling
  9. FDA Compliance for Retail Food Products
  10. Your Packaging is More Important than Your Logo

Enjoy!
Jenn

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Hi, I’m Jenn David Connolly, creative strategist and founder of Jenn David Design. For over 20 years I’ve partnered with specialty food brands to create powerful, distinct, strategic design that commands attention and gets results.

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3 responses to “Top 10 Food Packaging Articles of 2016”

  1. meegan says:

    Absolutely love your articles! You’ve done an amazing job. Can’t wait to see what you come up with in 2017!!
    What are some of your favorite packaging designs – your own and others?

    Wishing you all the best for 2017.

    🙂

    Reply

    1. Thanks, Meegan! I have some articles in the pipeline that I’m very excited to publish for this year. Stay tuned!

      As for favorite packaging designs: of my own, I don’t have favorites. Each design comes with its own parameters and challenges, and each is a solution at the end of the path taken together with the client. I see the design as a success when those challenges are overcome, the client is happy and most of all, when the product performs well once on the market.

      For other package designs, I do see aspects I admire. Things that catch my eye might be certain fonts, colors or style of imagery used, or cleverness in writing, or just how an entire package comes together. I really connect with packages where the copy, design, and amazing product inside all work to support each other such that the whole is greater than the sum of the parts, so to speak.

      All the best to you as well!
      Jenn

      Reply
      1. meegan says:

        Looking forward to them! You always write such amazing and well thought out articles.

        🙂

        Reply